Paul Foster Résumé
In my professional career, I have worked for several household name e-commerce retailers in the retail and leisure markets. I balance creative design, enhanced user experience and semantic markup, with business goals.
Experience
Career Break - Personal Projects
paulfosterdesign.co.uk, blackandwhitesquares.com, Tumblr Print Theme
- Redesign, writing and maintenance on my portfolio site, progressing from WordPress to Kirby CMS, to a static site built with Jekyll.
- Created ‘Print Theme’ for Tumblr blogging platform. Peak of 450+ installs.
- Launched blackandwhitesquares.com about QR code use, built on Tumblr.
- Brush Swap app for prompting people to replace their toothbrush.
- Code demo success on CodePen:
- Excerpt Peek, Flexbox Film Credits and Chicken Swing Dynamic selected for Editor Picks.
- CSS 1K theme for 1kB CSS coding challenge sparked a CodePen blog post.
- Hop Over Notification CSS keyframe effect has 65,000+ views, 200+ likes.
- HTML Memory Test went viral then featured in several newsletters and amassed 100,000+ views.
- Kirby CodePen extension featured on getkirby-plugins.com.
- Contributed to open source projects on GitHub (Arctic Code Vault Contributor) and participated in user testing of the local council website redesign.
- 404 page featured in numerous collections of creative 404s.
Thomas Cook - Web Designer 9 week contract role
thomascook.com, directholidays.co.uk, hotels4u.co.uk
- Email marketing design and coding for Thomas Cook Cruises and related brands.
- Creation of merchandising material for the numerous Thomas Cook brands.
GAME Group - Online Designer 14 months
game.co.uk, gamestation.co.uk, gameplay.co.uk
- Duties included email marketing, landing pages, weekly re-merchandising of the GAME.co.uk site.
- Tasking and coordinating assistant designers with feature creative for weekly newsletter, based around merchandising commitments.
- Revamp of the customer communication templates for Game, Gamestation and Gameplay brands.
- Creation of affiliate banner templates and digital merchandising for PPC campaigns.
Ideal Shopping Direct - Web Designer 29 months
idealworld.tv, createandcraft.com
- Present through two major site redesigns involving the creation of page templates, design and mockup of basket and checkout process, working with development team, user acceptance testing (UAT).
- Creation of web advertising for events and promotions. Generation of high distribution email shots and relevant landing pages, microsites, competition pages, customer buying guides and direct mail.
- Older audience required a very accessible approach to design, markup and page weight.
Education
BA (Hons) Product Design 2:1
University of Wales Institute Cardiff (now Cardiff Metropolitan University)
- LEDFin, an LED desk lamp: Second Place, UK Student Lighting Design Competition and Finalist, Lights of the Future competition in Frankfurt
- Exhibited at New Designers exhibition, Business Design Centre, London
Have a role for me?
If you like what you read and have a role available, see my LinkedIn profile or message on Mastodon @plfstr@mastodon.social.